Newark, NJ · Senior Web Engineer

Web, mobile & AI engineering that ships results.

Ninja Web Design is the studio of senior engineer Daniel Serrano — building fast, search-optimized websites and apps for businesses that need senior-level work without the agency markup.

  • 250+Sites delivered
  • 76+Sites under management
  • 200%+Average sales lift
  • #1Page-one rankings
How we work

A process that respects your time.

Clear scope, predictable timelines, and one engineer who owns the project from first call to launch — and beyond.

  1. 01

    Discovery

    We start with goals, audience, and constraints — not deliverables. The output is a scoped plan you can actually execute.

  2. 02

    Design

    Wireframes, then high-fidelity designs that map directly to your conversion goals and brand.

  3. 03

    Build

    Hand-coded or CMS-built, with SEO, performance, and accessibility wired in from the first commit.

  4. 04

    Launch & Grow

    Deployment, analytics, monitoring, and ongoing optimization based on real user data.

Why work with me

Senior expertise. No layers in between.

Most agencies hand your project to a junior. When you work with me, you work with the engineer doing the work — backed by 10+ years of production experience across Angular, React, WordPress, mobile, and AI.

  • Direct access — no account managers or handoffs
  • Senior-level code, design, and SEO under one roof
  • Transparent pricing and fixed-scope proposals
  • Ongoing maintenance once the project ships
More about me

Have a project in mind?

Free 30-minute consultation. We'll scope what you actually need.

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